E. 19: Going Against PR Traditions, Learning When to Say No, and The Power of Self-Discipline with Renee Sieli
Renee and I talk about the power of self-discipline and how she runs her super badass boutique PR firm that specializes in finance, technology, media, and entertainment.
I won’t give it away here but she has a very unique business model that blows other PR companies out of the water and can serve as an inspiration to anyone running a small service business on how to really stand out as an expert and get paid the big bucks.
E. 18: Leveraging Your Network for Profit, Where to Put Your Efforts, and the Alchemy of Building Relationships with Dov Gordon
I’m excited to speak with the master of leveraging relationships and turning them into profit with the boss of his business, Dov Gordon.
Dov helps consultants get ideal clients by becoming “under-the-radar” leaders in their industry by building what he calls an alchemy network of highly vetted, ideal clients, and referral partners. He runs a number of these groups himself and he coaches consultants on how to start and run their own profitable alchemy network for consistent referrals.
E. 17: Persuasive Visual Story, Pivoting During COVID, and Capturing the Magic Shot with John DeMato
I’m excited to introduce branded lifestyle portrait and virtual photographer, John DeMato. John collaborates with speakers, trainers, and other expert-based business owners to create an emotional connection with their audience through persuasive visual storytelling.
John helped me get over my fear of the camera and has shot most of the photos of me online, including my book cover. and helped me level up in the eye of my audience.
E. 16: Using Personality Tests With a Team, Visualizing a Future, and Doing More Than One Thing Well with Jake Jorgovan
What if we applied the information that we learn from personality tests to our workday? What if we used that information to decide what we work on and what we outsource, or even what our businesses should focus on? Today I’m talking with Jake Jorgovan about how spending more of our time working in our zone of genius is a great way to be more effective AND more fulfilled—and how it might just be your next step to showing your business who’s boss.
E. 15: The Joy of the Smart Hustle, Building Fan Base, and Thriving in the Life You Want with Ramon Ray
What if we find that by skipping the hustle as-is and take a smarter approach that we can build our fan base, strengthen our skills, and heighten our brand all in one fell swoop? Today I’m talking with Ramon Ray about turning the hustle into smart hustle.
E. 14 - The Importance of Focus, How to Multiply Your Money, and One Life-Changing Week On a Cruise Ship with Cole Hauptfuhrer
Sometimes we’re our own worst enemy in our business. We’re afraid to fail... so we don’t try new things. We hold ourselves back from what’s possible when we swim in circles around that fear—especially when we allow it to keep us from taking action towards growth. Today, I’m talking with Cole Hauptfuhrer about how he has confronted that fear to become the boss of his life and business.
E. 13 - Building Awareness, Living Courageously, and Using Business as a Personal Growth Gym with Evan Horowitz
I’m delighted to speak with someone who sees business as a personal growth gym and one of my first business coaches, the person who actually helped me coin the phrase “Badass Brands” back in 2013, boss of his business Evan Horowitz.
E. 12 - Video Marketing, Improv, and Losing the Travel Bug with Paige Wilhide
I’m speaking with video marketing guru and total boss of her business, Paige Wilhide – a storyteller, content creator, and video coach who’s dedicated to helping you get out of your head and in front of the camera so you can make amazing videos that grow your business. She coaches mission-driven entrepreneurs and influencers on everything from content strategy to at-home video production to camera confidence.
E. 11 - Influence, Being Your Brand, and How to Command the Attention of Any Room with Brett Lavender
I’m speaking with the man responsible for turning me into the badass speaker than I am: Brett Lavender. Through his company, The Persuasive Lion, Brett trains thought leaders, business owners, and everyday people on how to become a persuasive and effective leader through communication.
E. 10 - Repurposing Content, Hiring a Copywriter, and When Good Content Is Just Not Possible with Jean Tang
I’m talking with a long time friend, neighbor, and boss of her business, Jean Tang. 10 years ago, Jean founded MarketSmiths to provide insightful, inclusive content to help corporations grow. She, along with her team of 16 copywriters, create badass, razor-sharp strategy, impenetrable logic, and a devastating charm offensive at scale.
E. 09 - Entertaining Off-The-Table Ideas, Becoming Unattached To Your Email List, and Figuring Out "What's Next" in a Successful Business with Carolyn Herfurth
Carolyn, works with 6- and 7-figure business owners who want to pivot to their next level of growth—but don't see a clear path. She’s a pro at spotting opportunities and crafting new revenue streams with offers you’ll love just as much as your ideal clients love to buy them.
E 08: Privilege, Spreading Joy, and Building A Community-Driven Business with Chiquita Brujita
Chelsea is the owner of Brooklyn Brujeria—centered around her alter ego Chiquita Brujita—which, at its core, is built around supporting the arts and building community. Chelsea is a woman who shows UP as a total boss in whatever situation she’s in.
Where I Stand: Black Lives Matter
I just wanted to share with you, in case you don’t know, where I stand on this issue.
I stand with everybody who is discriminated against, who doesn’t have access to the same opportunities and resources that other people do, and certainly with the families of anybody who has been hurt or killed by people of authority because of the color of their skin. Specifically, I believe Black lives matter and I fiercely condemn police violence against Black people and people of color.
E. 06 - Doubling Your Email List, Clicking "Publish" On Your First Blog Article, and Personal Branding Opportunities In A Pandemic with Amie Sheridan
Amie is also a badass client of mine. This is the first time I’ve brought a client on the podcast and I wanted to bring Amie on as an amazing example of what’s possible in your business—in less than a year—when you commit to building your badass brand online.
E. 05 - The Allure Of Outsourcing, The Marketing Racket, And Whether Anyone Deserves To Be A Business Owner With Ciara Pressler
Ciara advises entrepreneurs, business leaders, and creative professionals on creating their personal Game Plan for success and is disrupting the coaching industry with an innovative model that makes expert business and marketing coaching accessible to game-changers at all levels of business.
E. 04 - Cursing In Your Brand, Going Viral, And How Having A Strong Liver Is Good For Business with Priya Malani
Priya Malani is one of my earliest Brandup clients, who has since become one of my besties. Rebel of Wall street and boss of her business, she is the owner of Stash Wealth, a financial firm for HENRYs™ – High Earners Not Rich Yet.
E. 03 - Putting In Your Time, Building A Business Without Sacrificing Adventure, And Why Every Business Is A Marketing Business With Stacey Brook
Stacey Brooke and her company, College Essay Advisors, helps college applicants present their most polished and intriguing selves by crafting effective college essays to get admissions to their dream schools.
E. 02 - Imposter Syndrome, Priorities, and Building Your Mistake Muscle with Natasa Lekic
I’m talking to my dear friend, writer, editor, and boss of her business Natasa Lekic, owner of “NY Book Editors” and publisher of my book!
E. 01 - The Exact Moment That I Became The Boss Of My Business
I want to share with you the exact moment that I went from being at the mercy of my business to stepping up and showing my business who’s boss.
E. 00 - Introducing Show Your Business Who's Boss
Make the leap from an overworked, underpaid employee of your own business to a badass authority that has plenty of profit and freedom because you are finally the boss. Host Pia Silva will shift your perspective and help you build a business that works for you instead of the other way around.