I break down one of the biggest (and most expensive) mistakes I see smart, talented experts making: chasing more leads when the real issue is that their message, offer, or positioning just isn’t clear enough to convert the people they’re already talking to.

Lately I’ve been noticing something everywhere I go — in masterminds, at events, in rooms full of marketers, founders, and even AI experts. In a world where AI can crank out polished content in seconds, human relationships are becoming the most valuable currency of all.

To ring in 2026, I’m sharing some of observations about larger trends in the business world, and how those are likely to impact small business owners this year, especially those selling their services and expertisel

Molly Godfrey is a viral content creator and LinkedIn strategy evangelist. You’re going to learn so much from her about how to make LinkedIn work for your service-based business.

I have a very special holiday treat for you — the full conversation with Seth Godin from our No BS Agencies in-person retreat back in May 2025. Listening to Seth can really change the way you see your business and he shared so much wisdom and knowledge during this chat. I know you’re going to get so much out of it. We’re still talking about it regularly inside Mastery seven months later!

As humans, we like certainty. We want to feel like we have control over our lives. Not knowing what’s coming can be scary as hell. I’m sharing some thoughts on where to double down when everything feels up in the air.

How you communicate and build your authority in online spaces is rapidly changing with AI in the mix. As much as I hate to say it, I don’t have a magic bullet answer for you. So rather than pretending I know what’s coming and how to respond, I’m going to share how I’m approaching authority building strategy for now and the foreseeable future, knowing the tactics can and will change, but that authority is more vital than ever.

If you’ve ever wondered why building authority feels slow, confusing, or downright impossible sometimes, this episode is going to feel like a deep exhale.

Sara Chambers is back to celebrate the launch of her new book, Do It Fat: An Unapologetic Guide to Taking Up More Space Regardless of Your Size.  She has done incredible work opening herself up for her own growth and for the good of so many others around her. I am so excited for you to learn more about Sara and her message.

I don’t call myself a coach, I’m part of this industry. And I have a lot to say about the challenges in the industry and the big misconceptions people get sold about it.

As we’re making big changes in the business, I’m reworking our marketing language and it is bringing up all sorts of feelings for me. I’ve always been conflicted with marketing throughout my career, and I wouldn’t be surprised if my worries mirror yours. Let’s talk about it.

Building a business is not always sunshine and roses. There are hard decisions and challenges, and sometimes the hardest part of all is dealing with the trash talk in our own heads. Over the next few episodes, I’m sharing how the business is evolving and all the worries, fears, and challenges that come with it.

Carly Jefferson has built TWO businesses with us inside No BS Agencies Mastery. She’s done it by jumping in and taking action quickly, even when it isn’t perfect, and being able to learn and pivot as she goes. If you’re hungry to shift your business in a short amount of time, Carly sets an incredible example.

I want to share how the Clients Lab fits into the larger No BS ecosystem. While the No BS Clients Lab is valuable on its own, this episode will give you a better idea of where we might take you from there.

In this episode, I share the details of what you can learn inside this low-cost membership and the results we’re already seeing after just a few months of the No BS Clients Lab going live. I’m astounded at the wins people are getting and I’m excited to keep seeing these incredible results for people who join the Lab.

In June, I made the executive decision to do something bold (and maybe a little crazy) with my business. In this episode, I dive into the details of our new offer, why we designed the way we did, and why anyone who’s hustling to get more premium clients needs to come check out the No BS Clients Lab.

Why mess with something that works? It’s a risk, and trying something new can be scary, but taking leaps and doing hard things is part of having a sustainable business.  This month, I’m going to dive into the whys and hows of shifting our business model and our offerings. In this episode, I share the background and the thinking behind it at this stage of the business.

Today, I’m chatting with a badass business owner and entrepreneur whose approach is almost exactly the opposite of mine.

Justin Esgar has more ideas than he has time to implement them but he does it anyway, whether it’s parking a domain for later or putting T-shirt designs on Threadless and being delighted by every single $6 sale.

How do you set your pricing? Let’s talk about why focusing on revenue alone isn’t the way to go, and the 50-25-25 formula that gives you the profit, lifestyle, and freedom you want.

Laura Belgray is a great storyteller and a shining example of the power of finding your unique voice so that your work is unmistakably you, no matter what.