When it comes to being a great client, being people’s favorite client over and over and over again, I’ve got a secret that I want to share with you.

I think that this advice — "Just raise your prices because you're worth more than you're charging" — is the worst advice you can get. In this episode, I break down my experience raising my own prices so you can review your rates confidently and raise your pricing sustainably.

If a client had a killer experience with you? They’re probably telling their friends. And if they had a terrible experience with you, they’re definitely telling their friends. Today I’m sitting down with Dan Gingiss to find out why creating a memorable customer experience is part of marketing your business, and what makes an experience stand out.

How do you get a client to spend more money with you? Give you more work? Basically give you a raise? As somebody who has lots of clients, and who also pays lots of contractors, freelancers, and employees, I’m sharing my perspective on the best way to get your clients to give you more work, and/or pay you more money.

Most small business owners want financial security. What they really want to be able to do is to make enough money to live their lives comfortably, take care of their families, and just be able to stop worrying about money. In this episode, I show you how you too, can achieve financial security

Whenever we talk about success in business, it’s usually about how to make more money, how to make more profit, how to get more clients, better clients, improve your process, improve your systems. What we don’t often talk about is the personal side of business success. Can you call it a successful business if it’s draining you personally and physically?

When you hear that we build entire brands in just a few days, do you think to yourself, yeah, I could never do that. I could never box in how much time it takes for me to create a brand. Today I’d like to give you a different perspective that won’t leave you feeling restricted, but will actually give you more focus and insight into how you can shrink your process, without losing the creative genius you have to offer.

Here’s a secret: The people who are always working with the best, ideal clients? They’re not finding them from some hidden paradise. They know how to make great clients. And so can you.

Vincent Kitirattragarn is the founder and CEO of Dang Foods, the largest healthy Asian snack company. Dang’s coconut chips, rice chips, and nutrition bars are found in over 10,000 grocery stores and have earned many industry awards including the coveted SOFI “best snack” award multiple times. We caught up recently and walked me through how we started this company.

What if you could get rid of the free proposals process and all of the pitching, and get it down to a 15-minute phone call where you could make the sale on the call. Sounds magical, right? I have a strategy for that, and it’s a cornerstone of the No BS Agency method.

You didn’t get into this business because you wanted to be a salesperson. You started doing this because you’re a creative person and at some point you said, “I can do this for clients directly and make a lot more money and have a lot more freedom.” At no point did you probably think, “And I really want to go find my own clients.” So let’s talk about what it looks like to sit back and have clients come to you.

I'd venture a guess that the majority of people who are looking to grow a business are really interested in building a business. The question is how many of them are actually committed?

Josh Thomas is my business coach and is one of my secret weapons. I wanted to have him on the show because we are aligned in so many no-BS ways and he has a way of cutting through the crap that even I can’t do. In this episode, we talk about why it’s so hard to cross the line between motion and action, and the key “boxes” to check you can confidently take action.

Having a strategy for pricing your services so that it sets you up for success is the only way to get off the hamster wheel of feast and famine. And I’m going to tell you how I do it.

My business has changed a lot during the years since I started the podcast. Actually, the business has been evolving for the last few years. And this kind of evolution can make for challenging business decisions. In this 100th episode, I talk about the evolution of the business, and the business decisions we’ve made, and how you can make business decisions while things are changing constantly.

Strategy is such an elusive concept. Everybody means something different when they say it. If you're somebody coming in to deliver strategy, how do you know if you're delivering it at the right level for them? Well, that's what I want to talk about today. Because it doesn’t have to be so complicated as we make it out to be.

Justina doesn’t believe that there’s a one-size-fits-all solution to your marketing, but she also believes that it doesn’t have to be complicated or overwhelming. In fact, she says over-complicating it is one way that leads to sucky marketing.

What do you do to stay on someone’s mind? How do you continue to connect with people, learn more about them and what makes their business tick, and share more about yourself? Enter the killer outreach strategy.

Being able to attract and close clients is a fundamental part of any service business. If you can't do this, you won't have a business. So, how do you do this consistently and reliably? Through a combination of short and long-term marketing strategies.

If you’re working too many hours for too little money, I can pretty much guarantee you that at least 50% of the things that you do each week are probably not going to help you make any more money or work any less. Imagine if you could identify 50% of the things you were doing that aren’t helping you grow your business and you could just stop doing them.