Lead generation is on the forefront of everybody’s minds. It’s something that even when you’re successful at it, you still have to think about it constantly.  Because of that, there are a lot of stories and myths out there that might actually be holding you back.  In this episode, I bust some of the most prevailing myths that are out there about lead generation.

Should you invest your time and money on social media to get leads for your branding agency? That is the million dollar question that we are going to be exploring in this episode.

We want to meet and exceed the expectations of our clients. We want them to not only be happy with the end result but overjoyed with it. How can you add an experience of delight so that clients don't only get what they hoped for when working with you, but they get more?

If you've ever been in a long-term relationship, you know that communication is key to having great relationships with people. Now, that might be true with a spouse, but it's true with anybody in your life, and it's definitely true with clients.

I love to work with clients who trust me implicitly. They get a ton of value out of working with me. We make something truly amazing together. They’re the people that I’m excited to get emails from, and who I enjoy communicating with in our meetings or phone calls. Imagine if you loved all of your clients like that. What would that do for your business?

What exactly do I mean by BS? Where does it come from? Why does it happen? How much of it is acceptable in our businesses? And most importantly, how do we get rid of it?

I’ve had the opportunity to revisit how it felt in the beginning of building a business, how it felt to be white-knuckling it and being consistently stressed. Today I want to talk to you a little bit about why that feeling is not only okay, It's actually a sign of positive growth.

I’m sharing five of the biggest lessons I’ve learned over the last 12 years that I know will help me make the next 12 years not only more successful but also full of more ease. Hopefully, you’ll take some of these lessons to heart faster than I did!

January is the time when many of us set our goals for the year. People set big ambitious goals and then see those things fall by the wayside by February. So how do we avoid that big January push that doesn’t go anywhere? Let’s talk about it!

When you work for yourself, it’s hard to turn it off, right? It’s hard not to think about the client who just emailed you, or the project that’s on hold, or the check you’re waiting to clear. But working and thinking about work 24/7 is not the key to financial and business success.

How should you price and package your services when your services are often custom and bespoke and specific to the client you're working with? Should you even package them when every project is different?

In this episode, I share how I think about my taxes, and specifically how I think about taxes in December, and what I'm doing to prepare for taxes while also minimizing them.

Are you looking at your bank account right now and realizing you didn’t meet your revenue goals for 2022? What should you do to make a final push in December and actually enjoy the holidays? And how can you set yourself up for success in 2023?

Do you get most of your business (or all of it) from word of mouth and referrals? Sure, it feels really good that people are sending you business. But. Can you really rely on word of mouth to keep your business going?

If you’re worried about a possible coming recession (or that we’re in one already) and wondering what is the best thing to do for your business, this episode is for you.

Do you ever worry about promising results you don’t feel like you can guarantee? If you are uncomfortable that your work will produce an ROI, listen up, because that’s what we’re talking about in this episode.

Creating enough content so that it will build your authority can be challenging purely because there’s so much to do. In this episode, I share what I think works and doesn’t work when it comes to outsourcing content creation, how you can leverage other people’s time to help you build your business, and when it really has to be you, in your own words.

If you want to build your authority, but you have zero posts and no online presence, where do you even start? This is always a hot topic in the No BS Agencies Mastery program, and in this episode, I’ll walk you through exactly where and how to start.

When is the right time to spend time and energy building your authority? And when should you focus on short-term marketing efforts like networking that are going to bring sales in the door quickly? This has been a hot topic inside our community in No BS Agencies Mastery, and it’s what we’re digging into today.

When you build an authority machine, you create an ecosystem and an environment where new people can come in every single day and get to know you really well, to even feel like you’re a friend. And it won’t take up any more of your time. It’s the only way I’ve found to build a business that is sustainable and will bring in clients for the long term. Today, I’m going to share a little bit about my own story and experience with building my authority machine.